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The Coffee Beanery Franchise Review

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The Coffee Beanery features a variety of specialty coffees and teas from around the world. Through their exclusive Right Roast process, Coffee Beanery roasts coffee beans in small batches to ensure peak flavor. They offer specialty beverages as well as a lite-fare menu that includes a selection of toasted signature sandwiches, wraps, fresh salads and desserts served in a relaxed atmosphere.

Background and Benefits

There are three different types of domestic franchise opportunities available at Coffee Beanery, the Single Unit, Area Development, and Area Franchising, each one offering a unique opportunity. The Single Unit license grants franchisees an individual Coffee Beanery in an approved location. An Area Development license grants the opportunity to develop multiple locations, and an Area Franchise license grants an individual the right to assist HQ in developing franchise opportunities in different territories. Few franchises offer so much choice.

How Much Does The Coffee Beanery Franchise Cost?

Classroom training goes on for 21 days with on-site training. Follow-up visits and on-line manuals are always available. The National Convention offers Continuing Education. You will need to have a net worth of $350,000 to $400,000 along with cash or liquid Funds of $125,000 to $150,000. The franchise fee is a low $27,500 with a Marketing Fund Contribution of 2% of gross sales along with the traditional royalty contribution of 6% paid weekly.

What We Like

The Coffee Beanery offers cart, kiosk, mall and cafe stores and offers assistance with the acquisition of third party financing. Everybody loves coffee and The Coffee Beanery has done well to offer specialty foods that provide a niche in this category presently dominated by mega brand, Starbucks. The Coffee Beanery is a VetFran and MinorityFran participant.

Pros

  • Special Incentives - VetFran and MinorityFran participant offering 25% off the current franchisee fee to qualified franchisees.
  • Choice - The Coffee Beanery offers 3 choices for participation-as a single unit franchisee, multi unit, or as an assistant to HQ in area development.

Cons

  • Cost - The Coffee Beanery uses that 2% Marketing Fund Contribution to provide you with Marketing and Advertising Materials that most franchises include.

The Coffee Beanery Franchise Information

Business Established: 1976
Franchising Since: 1985
Start-up Cost: $125,000 to $150,000
Total Investment: $338,500 to $501,500

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