When Fred DeLuca was seventeen, he may not have envisioned himself becoming the king of an international sub shop chain. With a $1,000 loan from family friend Dr. Peter Buck, DeLuca opened his first shop in 1965. By 1974, 16 locations had been opened, which opened the door to franchising. The rest, as they say, is history.
In the last ten to fifteen years, the Subway brand has changed the face of fast-food dining: people now have a healthier alternative to the all-American burger and fries meal. Their “Jared” campaigns have hit home with many Americans who have been struggling to change their eating habits and lifestyles. With their “Under 6 Grams of Fat” menu, there was no longer a reason to feel guilty about lunching out – or dining out.
Subway takes healthy eating seriously. Hiring specialists in the food sciences to provide factual nutritional information about their menu and other health issues and topics, this innovative and progressive restaurant chain is on the winning edge of our fast food nation.
Market
- Franchising since: 1974
- Locations - U.S.: 19,000+
- Locations - Canada: 2,100+
- Locations - Foreign: 3,500+
- Company Owned: Not specified
Costs & Fees
- Total Investment: $92K - $222K
- Franchise Fee: $15,000
- Unencumbered Capital Required: $12K - $42K
Financial Requirements
- New Franchises: $80K - $180K plus working capital
- Re-Sales: Enquiries to be made at Head Office.
Other Facts
- Financing: Third party. Some financing available in-house.
- Royalty: Not specified
- Advertising Fee: Not specified
- Training: 14 days
- Annual revenue: N/A
- Average revenue per location: N/A
