Homes & Land revolutionized real estate marketing by introducing the first full color pictorial magazines in the U.S. If you are searching for a home anywhere in North America, Homes & Land Magazine is the preferred source for real estate information.
As a Homes & Land franchisee you will be granted an exclusive territory in which to sell advertising solutions to real estate brokers, agents, and other real estate service providers. Our products are viewed by the trillion-dollar real estate industry as both important and compelling. Success also means a solid future with the opportunity for great financial rewards.
Market
- Franchising since: 1984
- Locations - U.S.: 280+
- Locations - Canada: 15+
- Locations - Foreign: 0
- Company Owned: 20+
Costs & Fees
- Total Investment: $50K - $125K
- Franchise Fee: $27K
- Unencumbered Capital Required: $50K
- Net Worth Required: $150K
Other Facts
- Financing: Third party.
- Royalty: 10.5%
- Advertising Fee: N/A
- Training: 2 weeks at home office, plus field training
- Annual revenue: N/A
- Average revenue per location: N/A
Is Homes & Land Magazine a Good Franchise Opportunity?
Magazine publishing is one of the most unique franchising systems available in the United States and Canada. This industry stands alone compared to many home-based businesses. Having an understanding of publishing in general, as well as advertising sales will play an important role in the franchise success. Of course, since this opportunity crosses into the real estate market, you will want to have working knowledge of the real estate business since you will be communicating with these industry professionals. Many home-based franchises are sales-based and this one is no different. Your key to success will be to develop your sales skills and have a confident command of real estate; otherwise, lacking credibility may inhibit potential advertisers to participate in your publication. Also, make sure to have enough working capital to last at least six months.
